There’s normally a whole lot of moving parts to trying to establish any new
business of any kind. Let me also mention that there’s only 24 hours in a
day and only so much energy to go around and get you through it. I think
it’s also worth mentioning that money, although important, is not
necessarily going to be your most valuable commodity. The most valuable
asset you have is going to be time. This is especially relevant to someone
who is married or even in a relationship. It’s even more complicated if you
have kids as they’re going to want your attention after the end of the work
day. Therefore it’s important that you prioritize. You need to have balance
in your life and although hard work is typically necessary when trying to
launch a successful Columbus Screen Printing and embroidery company, you
don’t want all the other aspects of your life too suffer.
To put it in perspective, when it comes to the end of your life, assuming you have time
to reflect and think back, you will probably not be thinking, if only I
didn’t work a little harder and not been a better husband or father. The
lesson learned here is, there’s a big difference between running your
business and your business running you. Here’s the potential solution to
avoiding this. Learn to identify the gifts that God has blessed you with,
while at the same time, realize your shortcomings and your limitations.
You need to surround yourself with folks who are very strong and accomplished
in the areas that you are weak. In other words, don’t try to be a one man
band. Even if you were gifted and all these different areas necessary,
you’ll probably not be able to have the time or energy to manage it all on
your own. I’m a big believer in surrounding myself with
excellence! That being said, the right people can really make you look good
and allow you to do things that are far beyond your own abilities. That
being said, the wrong people, can really create problems.
Therefore, I don’t recommend that you choose to network with just anybody.
Even if they’re great at what they do, that in no way means they have any
decent integrity. That is something that is invaluable. You have to be able
to trust the people you work with. Here’s a good example, we use a company
in Thailand to do all our graphic work. When it comes to artwork, and color
separations, these guys are phenomenal. They always turn our projects
around quickly and are great about editing it if there are any adjustments
that are necessary. They actually charge us a fraction of what an American
Artist would charge us and we pass that on to our customers as a courtesy.
This is a great example, of being able to do things that we simply couldn’t
do on our own. Stay tuned for further recommendations. We’re going to be
talking about digital t-shirt printing on custom apparel and the next few
weeks or so.
There are so many different aspects to running a business and realize what
you’re strong at and at the same time where you need help and then put the
right individual in a place where they can use their expertise and take you
places that you could never get to on your own.