Opportunities and Rewards Because of Technology

Do you remember a time when there were no personal computers, internet, or smart phone? If you are 30 years old or less, you probably don’t. So much has happened with technology in the last 25 years. Twenty five years ago the World Wide Web was started. Can you imagine what we would do today without the WWW? Almost everything we do today is centered around our PC’s, smartphones, or tablets. There are many opportunities and rewards available today because of this technology. Everyone benefits, especially a small business owner, such as a custom screen printing company or embroidery business in Columbus, OH. Twenty five years ago we would do many cold calls with some success. We did not know if the business that we walked into would have need for custom silk screened tee shirts or embroidered hats. In the way that are business is structured now, our potential customers find us on the World Wide Web through a search engine like Google. They would put in a relevant search such as Columbus, OH embroidered caps or custom screen printed T-shirts. Our web sites would probably be on the first landing page. How is this possible? It is from implementation of SEO (search engine optimization). This is extremely important if you want potential customers to find you on the internet. You can have a great looking web site, but if it isn’t optimized, the likelihood that they would find you is low. People find us every day, multiple times a day, on our web sites. They are looking for what you provide – custom screen printed t shirts and embroidered hats or shirts. All that’s left is to make the sale. Once the customer approves our bid, everything is processed through phone calls and emails. They can even make their payments through online payment. Our payments are processed through PayPal. We are not tied down to our desk, using a corded phone. We can do business virtually anywhere as long as there is an internet signal and/or cell phone signal. It is a wonderful time to pursue a business of custom screen printing or custom embroidery. Technology is a great asset and benefit to the small business owner. Today may be the day to consider starting up your own silk screening or embroidery company in the Columbus, OH area.