5 Myths about Custom Screen Printing
The custom screen printing, also known as silk technique, is an excellent way to create tees and other accessories to share with your customers and employees. It is a great, and inexpensive, way to promote your business. However, there are many myths on the internet regarding its efficacy.
In this blog, we will clear all the misconceptions surrounding this amazing customization tool of marketing.
Let’s begin!
Myth #1: It is very expensive
Most people consider that custom screen printing is very costly mainly due to the requirement of placing a bulk order. However, many suppliers do provide very affordable rates and allow you to order a reasonable amount of quantity. Furthermore, they also provide the option to mix and match your orders with a variety of products. For example, you can order the same design on your jackets, caps, bags, mugs, etc., and treat them as a single order.
Myth #2: It fades or cracks easily
Gone are the days when the paint used to fade or crack after few washes. The latest technology currently available in the market, especially the new water-based paints prevents the cracking or fading problems in your product.
Previously, the most common method of silk screening was placing the overlay on top of the clothing, however, it is not the case anymore. Nowadays, the ink is placed directly into the fibers of the T-shirt, which is much more resistant, thus it lasts longer and does not fade very easily.
Myth #3: It takes a lot of time
Most companies are comfortable in working with deadlines. They try their best to accommodate your order and recommend good options that can be beneficial for your timeline needs as well as your product.
Due to the advanced digital T-shirt production processes, the turnaround time from submitting a design to the final product can be as fast as 24 hours. Of course, it varies upon the complexity and quantity of your order.
Myth #4: It has the low return on investment
It is a very common misconception that return on investment regarding the silk option is not worth it. However, it is one of the cheapest ways to promote your brand. Building brand awareness is a critical aspect to promote your business. The custom T-shirt can be used in your company and promotional events to increase the brand recognition at a considerably low cost when compared to other options.
Myth #5: It does not cater drawings and doodles
A company that has a team of professional designers can easily replicate your drawings and doodles to a high-quality final product. Moreover, they can also increase its aesthetics by advising you the right color palette and proportions so it looks better on a certain product like tees, mug, jacket, etc.
Using process, the embroidery can also be done on the computer, resulting in a refined and accurate output.
Final Words
We hope that debunking these five common myths will facilitate you in making a decision to use custom screen printing for your business. It is a great way to endorse your name and identity in the market.
If you are looking for a Columbus Ohio T-shirt printing and custom embroidery company, then you would be doing yourself a huge favor by reaching out to us for a quote request. We produce highest quality products, particularly our custom embroidery and tees, which are made using latest digital technologies rather than old silk technique. What sets them apart from other Columbus Ohio t-shirt printing companies is the attention to detail, which results in a superior quality product. Their pricing is so competitive that they encourage customers to check prices from our competitors.